OBJECTIVE: Design a carbonated energy drink that is an extension of the gatorade brand and that targets health-conscious, urban millennials with active lifestyles.
cultivate is a refreshing, energizing drink that promotes a happier, healthier you.
ingredient icons BY NOUN PROJECT
flavor icons BY NOUN PROJECT
ad concepts
3D rendering made in adobe dimension
3d rendering made in adobe dimension
in each of the above three images, there is a flow of color directing the eye towards the drink. these organic shapes represent the natural qualities of the drink while the circles represent the carbonated bubbles. ORIGINAL ILLUSTRATIONS BY LANA ZORINA.
